Brand Collateral

The details that make the brand feel complete.

Once you've invested in a strong brand, it needs to work everywhere.

The proposal you send.
The capability statement you leave behind.
The business card you hand over.
The stationery your team uses.
The documents your clients receive.

These may seem like small things.
Together, they create an impression.

At The Jam Jar, we design the practical brand collateral that helps businesses present themselves consistently, professionally and with attention to detail.

More than branded
stationery.

Your collateral is often where customers experience the brand in everyday situations.

That's why the details matter.

Typography.
Paper.
Layout.
Imagery.
Finishing.
Information hierarchy.

Every element contributes to how the business is perceived.

Designed around how your business works.

Every business has different needs.

A professional services firm might need proposals and capability documents.
A property business might need sales materials.
A healthcare business might need patient information.
A corporate organisation might need reports and presentation materials.

We design around the way your business actually communicates.

What we focus on.

BUSINESS STATIONERY

Creating consistency in the everyday details.
We design business cards, letterheads, envelopes and stationery that bring the brand into everyday communication.

CAPABILITY DOCUMENTS

Showing people what your business can do.
We create polished capability statements and company profiles that communicate expertise clearly and professionally.

PROPOSALS & DOCUMENTS

Giving important information a stronger presence.
We design proposals, reports and client-facing documents that make information easier to navigate and the business easier to trust.

SALES COLLATERAL

Giving your team better tools to communicate.
We create brochures, information sheets and supporting materials that help sales teams explain value and move conversations forward.

DIGITAL BRAND ASSETS

Keeping the identity consistent beyond print.
We create supporting digital assets that help your brand maintain consistency across presentations, social media and everyday digital communication.

CUSTOM COLLATERAL

Designing whatever your brand needs next.
From invitations and folders to specialist printed materials, we create considered solutions around your specific requirements.

Consistency creates confidence.

Your customers may never see the design process.

They simply experience the result.

When every touchpoint feels considered and connected, the business feels
more established, more professional and more trustworthy.

The value of good
brand collateral.

Strong collateral can help you:

  • Reinforce brand recognition
  • Present your business professionally
  • Create consistency across communications
  • Support sales and marketing
  • Give your team confidence
  • Strengthen the overall brand experience

Nearly 20 years of
making brands work
in the details.

For almost two decades, we've helped businesses take their brands into the everyday materials that customers and teams actually use.
Because a strong brand isn't built through one big piece of design.

It's built through every interaction.

The little things are often what people remember.

Let's make sure your brand gets the details right.

Get in touch →

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